PPC FreelanceR Bournemouth
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A Bit About Me
An experienced PPC Freelance Consultant based near Bournemouth, specialising in lead generation and e-commerce. I have had the privilege of collaborating with some of the UK’s most renowned brands, including M&S, Churchill Insurance, Bournemouth University, and Amigo Loans.
• Google & Meta Ads Specialist
• 15 Years in Search Marketing
• No Outsourced Work - Everything done by me.
Companies I've worked with
My consultancy process
Looking to take your PPC to the next level?
1
Initial Consultation
I’ll discuss your goals and explore how we can integrate PPC into your strategy.
2
Strategy Development
I'll analyse the available data and craft a strategy tailored to you.
3
Work Begins
After our strategic review meeting, we'll set targets and begin executing the plan.
Want to talk about a project?
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testimonials
Dan is my no 1, go to person, with any questions or advice on the paid media front as he truly is an expert. He is a really skilled, easy to work with and commercially savvy individual who is a great asset to have on a team or working on your brand. I hope to work with him again in the future.
Chris Laas
Head Of Marketing, ETCH UK
I would highly recommend Dan’s services as both a cost effective and professional PPC freelancer. He has worked with Bournemouth University from 2010 effectively supporting various marketing campaigns, from providing proposals through to excellent campaign management.
Nicola Murray-Fagan
Head Of UK Marketing, Bournemouth University
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I've worked with Dan for around 9 years now; and hope to work with him for many more. He's reliable, knowledgeable, and a real problem solver. Would recommend him to anyone looking to scale their online business.
Dave Pickard
CEO, t.uk
We have been working with Dan for a number of years over a variety of projects and it feels like he’s an integral part of the team. Always been happy with his work, keeps his eye on the ball and always looking for ways to optimise campaign performance. Would definitely recommend.
Jonathan Storry-Deans
Director, Home Emergency Assist
I can't recommend Dan enough. From completing the initial market analysis, to setting up and fine tuning our campaigns, they have helped grow our business across all of our marketing channels. Professional, easy to work with and responsive,
Micheal Waylett
CEO, Clear Loans
OMG have worked with Dan for over 5 years and during that time they have worked alongside a number of high profile clients to deliver successful PPC campaigns. Steer Digital are able to provide market leading insight and knowledge, and have been a valuable resource.
Ben Norton
Senior Account Manager, Optimise
Daniel is a great asset a first class communicator and responds any time of day 7 days a week. A no brainer.
Iain Williams
Founder, Quick Car Finance
Dan is my no 1, go to person, with any questions or advice on the paid media front as he truly is an expert. He is a really skilled, easy to work with and commercially savvy individual who is a great asset to have on a team or working on your brand. I hope to work with him again in the future.
Chris Laas
Head Of Marketing, ETCH UK
I would highly recommend Dan’s services as both a cost effective and professional PPC freelancer. He has worked with Bournemouth University from 2010 effectively supporting various marketing campaigns, from providing proposals through to excellent campaign management.
Nicola Murray-Fagan
Head Of UK Marketing, Bournemouth University
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I've worked with Dan for around 9 years now; and hope to work with him for many more. He's reliable, knowledgeable, and a real problem solver. Would recommend him to anyone looking to scale their online business.
Dave Pickard
CEO, t.uk
I can't recommend Dan enough. From completing the initial market analysis, to setting up and fine tuning our campaigns, they have helped grow our business across all of our marketing channels. Professional, easy to work with and responsive.
Micheal Waylett
CEO, Clear Loans
We have been working with Dan for a number of years over a variety of projects and it feels like he’s an integral part of the team. Always been happy with his work, keeps his eye on the ball and always looking for ways to optimise campaign performance. Would definitely recommend.
Jonathan Storry-Deans
Director, Home Emergency Assist
OMG have worked with Dan for over 5 years and during that time they have worked alongside a number of high profile clients to deliver successful PPC campaigns. Steer Digital are able to provide market leading insight and knowledge, and have been a valuable resource.
Ben Norton
Senior Account Manager, Optimise
Daniel is a great asset a first class communicator and responds any time of day 7 days a week. A no brainer.
Iain Williams
Founder, Quick Car Finance
Case Studies
Understanding PPC: A Comprehensive Guide for Beginners
Pay-Per-Click (PPC) advertising helps businesses quickly attract targeted website traffic by paying for ad clicks.
The Future of PPC: Emerging Trends and Technologies
Emerging trends and technologies that are set to transform PPC
How to Optimise Your PPC Campaigns for Maximum ROI
A step-by-step guide to help you optimise your PPC campaigns
Freelance PPC Bournemouth
Find out about Me and PPC in Bournemouth.
Understanding PPC and How It Works
Pay-per-click (PPC) advertising is a powerful digital marketing strategy where advertisers pay a fee each time their ad is clicked. Instead of earning visits organically, PPC allows businesses to purchase visits, driving targeted traffic to their websites quickly and efficiently. This method ensures that your ads reach potential customers actively searching for services like yours.
Key Benefits of PPC Advertising
PPC offers numerous advantages, making it a popular choice for businesses in Bournemouth and beyond:
• Immediate Visibility: Get your ads in front of potential customers instantly.
• Precise Targeting: Reach specific demographics, locations, and even devices.
• Measurable Results: Track performance with detailed analytics to see what’s working.
• Budget Control: Set your own budget and adjust as needed to maximise ROI.
By leveraging these benefits, PPC can significantly enhance brand awareness, drive high-quality traffic to your website, and boost lead generation and sales.
Determining the Cost of PPC
The cost of PPC campaigns can vary widely based on several factors:
• Keyword Competitiveness: Popular keywords tend to cost more.
• Ad Quality: Better ad quality can reduce costs and improve performance.
• Target Audience: Specific, niche audiences may be more affordable to reach.
Setting a clear budget and regularly monitoring your campaigns are essential to ensure you achieve a positive return on investment. Our expertise helps you navigate these variables to optimise your spending.
Is PPC Right for Your Business?
I specialise in delivering tailored PPC solutions for businesses in Bournemouth. My deep understanding of the local market, combined with extensive experience in PPC management, enables us to create effective campaigns that drive results.
By focusing on these elements, we ensure that your PPC campaigns are not only effective but also designed to achieve long-term success. Let’s work together to elevate your online presence and drive your business forward.
Embarking on a PPC campaign involves several key steps:
1. Define Your Goals: What do you want to achieve with your PPC efforts?
2. Conduct Keyword Research: Identify the terms your potential customers are searching for.
3. Create Compelling Ad Copy: Write ads that attract clicks and conversions.
4. Set Up Landing Pages: Ensure your landing pages are optimised for conversions. 5. Monitor and Optimise: Continuously track performance and make necessary adjustments. Partnering with a PPC expert can streamline this process, ensuring your campaigns are set up correctly and optimised for maximum impact.
Am I good?
I think probably the best way to determine this is to look at my testimonials. I promise you they are all real.
I bring 15 years of experience to the table, specializing in lead generation and e-commerce. Over the years, I have had the privilege of collaborating with some of the UK’s most renowned brands, including M&S, Churchill Insurance, Bournemouth University, and Amigo Loans.
My Expertise:
• Google & Meta Ads Specialist: Mastering both platforms to drive targeted traffic and conversions.
• 15 Years in Search Marketing: Extensive experience in developing and managing successful PPC campaigns.
• Dedicated Service: All work is handled personally, with no outsourcing, ensuring consistent quality and communication.
By leveraging my expertise, I help businesses achieve their marketing goals with tailored PPC strategies that deliver measurable results.